Update, Upgrade and Republish Old Blog Posts

Here is the nine-step process use to refresh old blog posts:

1. Find the keywords the post is already ranking for

2. Pick a keyword to target when updating your post

3. See if there are secondary keywords you should target

4. Look at the page-one results for your target keyword

5. Search for any secondary keywords you’re planning to target

6. Update your blog post

7. Document your existing rankings before publishing the update

8. Publish your revision

9. Ask Google to reindex your updated post